Fashion archive

Höstens & Vinterns glasögontrender 20252026

Autumn & Winter Eyewear Trends 2025/2026

There’s something lovely about the arrival of autumn after the sunny days of summer. The light becomes softer, the colours change, and you’re sort of done with all the summer fuss. We can see that fashion, too, is drawing inspiration from soft, flowing shapes in clothing, such as oversized and loose silhouettes. This creates a […]

10 pairs of glasses that stand the test of time.

Truly great design stands the test of time. It’s like buying an expensive armchair or investing in a really fine watch or handbag. Classics that we keep coming back to and love, and which can be found in families for generations. Here’s our list of the 10 best classics in the world of eyewear!

Aviator Sunglasses – A Complete Guide

Aviator sunglasses are more on-trend than ever and can now be found in almost every brand’s collection. At the same time, the wide range on offer makes choosing harder than before, and it’s easy to feel overwhelmed by all the different styles and designs. In this blog post, I thought I’d highlight different styles, popular models and also a few personal favourites. To understand why aviator sunglasses look the way they do today, let’s start with a bit of history.

Hultins Optik Östermalm_butiken_namnbyte

The opticians at Öfvre are becoming Hultins Optik Östermalm

Since 2006, the shop at Karlavägen 73 has been an integral part of the neighbourhood around Östermalmstorg, operating under the name Optikerna på Öfvre. It is a shop characterised by a strong personal commitment, solid expertise and a warm relationship with its customers. But for those of you who are also familiar with Hultins Optik […]

Glasögontrender 2026_Peter och David på Silmo

Eyewear trends for 2026 – from Silmo

Eyewear trends for 2026: reflections following SILMO in Paris On Thursday evening, my colleague Peter and I flew down to Paris. Two intense days awaited us at SILMO, packed with meetings, inspiration and a wealth of new experiences. The exhibition itself is situated about an hour outside Paris, so every morning began with the journey […]

Tinted glasses

We get lots of questions about tinted glasses, which isn’t really surprising as they look incredibly stylish. Adding a subtle tint to the lenses usually gives glasses a bit more edge and makes them stand out a little. In this blog post, we’ll try to explain and answer the questions that tend to come up. […]